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constant contact

Constant Contact

Starting Monthly Fee:

Original price was: $19.00.Current price is: $12.00.

4.0
4.0 out of 5 stars (based on 4 reviews)
Excellent25%
Very good50%
Average25%
Poor0%
Terrible0%

A standout feature of Constant Contact is its comprehensive CRM toolkit, a rarity among competitors. This toolkit empowers businesses to not only market products and services but also foster deeper connections with email subscribers through targeted segmentation based on customer behavior and website interactions.

Depending on the chosen plan, users can access advanced email tools like AI-powered content suggestions and subject line testing. Additionally, robust reporting features, such as heat map engagement analysis, and automation capabilities, including automated email resends to non-openers, are available. Businesses prioritizing granular control over email marketing and sales-driven campaigns will find these features particularly valuable.

Pricing Structure

Constant Contact’s pricing tiers are determined by the number of email contacts and the desired feature set. Overage fees apply for exceeding monthly email limits, making it potentially cost-effective to pay for additional emails rather than waiting until the next billing cycle. The Lite plan starts at $12 per month, the Standard plan at $35 per month, and the Premium plan at $80 per month.

It’s important to note that pricing increases significantly after the initial 500 contacts, which can impact growing businesses. However, the inclusion of powerful CRM tools, a less common feature in email marketing software, may justify the premium pricing.

Alternatives

Mailchimp

Original price was: $19.00.Current price is: $13.00.

MailerLite

Original price was: $19.90.Current price is: $9.00.

Campaign Monitor

Original price was: $19.00.Current price is: $12.00.

Core Features

Lite

Standard

Premium

Monthly send volume 10x contacts 12x contacts 24x contacts
User seats 1 3 unlimited
Free templates yes yes yes
AI content generator yes yes yes
Revenue reporting no no yes
Custom segmentation no yes yes
Dynamic content no no yes
Custom Automation no no yes
Custom-Coded Templates yes yes yes
A/B testing yes yes yes

 

Alternatives

Mailchimp

Original price was: $19.00.Current price is: $13.00.

MailerLite

Original price was: $19.90.Current price is: $9.00.

Campaign Monitor

Original price was: $19.00.Current price is: $12.00.

Pros:

  • Intuitive and elegant UI
  • Wide range of third-party integrations
  • Superior email deliverability rate

Cons:

  • Templates don’t offer much flexibility
  • Relatively expensive if you have thousands of contacts
  • Lacks multi-channel automation

Alternatives

Mailchimp

Original price was: $19.00.Current price is: $13.00.

MailerLite

Original price was: $19.90.Current price is: $9.00.

Campaign Monitor

Original price was: $19.00.Current price is: $12.00.

Alternatives

Mailchimp

Original price was: $19.00.Current price is: $13.00.

MailerLite

Original price was: $19.90.Current price is: $9.00.

Campaign Monitor

Original price was: $19.00.Current price is: $12.00.

A standout feature of Constant Contact is its comprehensive CRM toolkit, a rarity among competitors. This toolkit empowers businesses to not only market products and services but also foster deeper connections with email subscribers through targeted segmentation based on customer behavior and website interactions.

Depending on the chosen plan, users can access advanced email tools like AI-powered content suggestions and subject line testing. Additionally, robust reporting features, such as heat map engagement analysis, and automation capabilities, including automated email resends to non-openers, are available. Businesses prioritizing granular control over email marketing and sales-driven campaigns will find these features particularly valuable.

Pricing Structure

Constant Contact’s pricing tiers are determined by the number of email contacts and the desired feature set. Overage fees apply for exceeding monthly email limits, making it potentially cost-effective to pay for additional emails rather than waiting until the next billing cycle. The Lite plan starts at $12 per month, the Standard plan at $35 per month, and the Premium plan at $80 per month.

It’s important to note that pricing increases significantly after the initial 500 contacts, which can impact growing businesses. However, the inclusion of powerful CRM tools, a less common feature in email marketing software, may justify the premium pricing.

Core Features

Lite

Standard

Premium

Monthly send volume 10x contacts 12x contacts 24x contacts
User seats 1 3 unlimited
Free templates yes yes yes
AI content generator yes yes yes
Revenue reporting no no yes
Custom segmentation no yes yes
Dynamic content no no yes
Custom Automation no no yes
Custom-Coded Templates yes yes yes
A/B testing yes yes yes

 

Pros:
  • Intuitive and elegant UI
  • Wide range of third-party integrations
  • Superior email deliverability rate
Cons:
  • Templates don’t offer much flexibility
  • Relatively expensive if you have thousands of contacts
  • Lacks multi-channel automation

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